Posts by Noha Basiony:
Self-Paced or Instructor-Led Training? Choosing the Right Fit
In today’s fast-paced world, the way we learn has evolved significantly, especially in professional and educational settings. With advancements in technology and the growing demand for flexible learning options, two...
The Power of Personal Projects in Career Development
Personal projects have emerged as silent game-changers in career development. Whether it's launching a blog, building an app or designing your own brand identity, these self-initiated endeavours are becoming powerful...
How to Find the Right Mentor for Career Growth
Behind most successful professionals is a mentor who guides, challenges, and supports them. The right mentor offers insights, feedback, and helps you grow faster by avoiding common pitfalls and navigating...
Exploring Key Financial Considerations for Career Change
Thinking about a career change? It’s a big decision that can shape your future in powerful ways. Many pursue new paths for better alignment with their values, interests, or lifestyle...
The Benefits of Job Shadowing for Career Exploration
Choosing a career path can feel overwhelming, especially with so many options and limited firsthand knowledge of what different jobs actually entail. It’s one thing to read about a profession...
Overcoming Impostor Syndrome in a New Career
Starting a new career can be as exciting as it is intimidating. You’ve landed the job, you’re stepping into a fresh chapter yet, instead of feeling confident and capable, you’re...
The Psychology of Learning: How We Retain Information Best
Learning is an integral part of our lives, shaping the way we acquire knowledge and skills. But have you ever wondered why some information sticks with us while other details...
Niche TLDs: Effective Domain Extensions Beyond .com
For decades, .com has been the gold standard for domain names, dominating the internet and shaping how businesses establish their online presence. But with millions of .com domains already taken,...
6 Strategies to Start a New Career Without Actually Starting Over
Changing careers can feel both exciting and overwhelming, especially when you’ve spent years building experience in one field. The fear of starting from scratch often holds people back from pursuing...
Creating a Career Roadmap for Long-Term Success
In today’s ever-evolving professional world, career success is more of a dynamic journey shaped by strategic decisions, evolving goals, and an ongoing commitment to growth. Without a clear sense of...
9 Strategies to Stay Motivated During a Career Transition
Changing careers can feel both exciting and overwhelming, like standing at the edge of a new adventure with no clear map in hand. Whether you're pursuing a long-held passion, seeking...
Storytelling in Training: 9 Great Tips to Enhance Your Programmes
In today’s fast-paced learning environments, simply delivering information isn’t enough to capture attention or drive long-term retention. Whether you’re training new employees, developing leadership skills, or delivering compliance modules, effective...
How to Improve Decision-Making Skills for Leadership Roles
Leaders are constantly faced with complex situations that require balancing competing priorities, assessing risks, and choosing a path forward, often under pressure. Effective leadership then hinges on the ability to...
The Rise of the Post-Verbal Consumer and What It Means for Brands
In today’s fast-paced digital world, communication is evolving at an unprecedented rate. Traditional text-based interactions are giving way to visual, audio, and symbolic forms of expression, driven by the rise...
Training Needs Analysis: Ensuring Alignment with Business Goals
In today’s fast-paced business world, staying competitive requires more than hiring top talent—it demands continuous learning aligned with business goals. Training Needs Analysis (TNA) helps organisations identify skill gaps, assess...
5 Best Practices for Better Form Design to Enhance UX
Forms are one of the most crucial touchpoints in user interaction, acting as a bridge between users and businesses. Whether it’s signing up for a newsletter, completing a checkout process,...
How to Install, Activate and Use Rank Math SEO
If you have not yet used Rank Math, you are really missing out. Traffic is the one thing anyone posting online is seeking. Whether this happens to be on a...
Your Comprehensive Guide to Web Hosting
The sudden and unplanned lockdown the entire world was abruptly put into back in March 2020 and the growing understanding that this pandemic was going to stick around for way...
Your Ultimate Guide to Web Developers
In today's digital marketplace, pursuing a stable and secure functional web development process can make that critical difference between success and failure. Web development is key in making sure that...
What is a Professional Bio and How to Write a Compelling One
So it is 2008, and you are getting on this thing called Twitter for the first time. You write your name and choose a cool handle before you realise that...
Resistance During a Change Management Process: The Right Way to Deal with It
Managing businesses can be done in many different ways. Apart from deciding your company's values and mission, setting goals, creating a financial plan, and marketing your business, managing your employees...
Crafting High-Converting Call-to-Action Buttons That Drive Results
Call-to-action (CTA) buttons are one of the most critical elements of any website, landing page, or marketing campaign. They serve as the final nudge that convinces users to take action—whether...
How Diversity, Equity, and Inclusion Drives SDG 10
In a world striving for fairness and progress, diversity, equity, and inclusion (DEI) are more than just ideals—they are essential to building a just society. The United Nations' Sustainable Development...
Balancing Profitability and Purpose: Is It Really Possible?
Today, companies are increasingly faced with the challenge of balancing profitability with purpose. Gone are the days when success was solely measured by financial performance. Today’s consumers, employees, and investors...
Measuring SDG Impact: Effectively Track Your Company’s Progress
In today’s rapidly evolving business landscape, sustainability is no longer just a buzzword—it's a core business imperative. Companies worldwide are increasingly aligning their operations with the United Nations’ Sustainable Development...
SDG Business KPIs: Key Metrics for Measuring Sustainable Success
As businesses strive to create a more sustainable and responsible future, aligning with the United Nations Sustainable Development Goals (SDGs) has become a strategic priority. However, to ensure real progress,...
Trapped in Monotony? Here Are 5 Steps To Break Free
Life can be a hamster wheel sometimes, spinning us through routines, obligations, and days that blur into one another. The spark fades, motivation dwindles, and we feel like we are...
6 Reasons For Small Business Failures (Plus Statistics)
Small businesses are the foundation of economies worldwide, driving innovation, creating jobs, fostering vibrant communities, and owning a small business can be incredibly rewarding. However, it is no secret that...
Unraveling the Power of NGO-Business Partnerships for SDGs
Achieving the Sustainable Development Goals (SDGs) requires collaboration across sectors, and one of the most impactful partnerships emerging is between non-governmental organisations (NGOs) and businesses. While NGOs focus on social...
Sustainable SEO Strategies: Long-Term Tactics for Enduring Website Success
In the world of digital marketing, creating a robust online presence requires strategies that stand the test of time. Sustainable SEO is not a quick fix—it's an investment in your...
How To Overcome the 5 Toughest Challenges in Product Management
Product management is an exhilarating journey filled with innovation, collaboration, and the pursuit of creating products that meet market needs. On the one hand, product managers hold the vision for...
B2B SEO Strategies: Generating High-Quality Leads through Targeted Content and Analytics
In today's competitive digital landscape, B2B companies must employ sophisticated SEO strategies to generate high-quality leads. This involves understanding the unique challenges and opportunities within the B2B sector, such as...
SEO for Small Businesses: Cost-Effective Tactics for Boosting Your Online Presence
Search engine optimisation (SEO) is essential for small businesses aiming to enhance their online visibility without overspending. It's the most effective way to reach your target audience when they're actively...
4 Business Solutions to Poverty: How Companies Can Support SDG 1
Poverty remains one of the world’s most urgent challenges, affecting millions of people and limiting access to basic needs such as food, education, and healthcare. The United Nations’ Sustainable Development...
Upskilling and Reskilling: Adapting to Industry Changes
The modern workplace is evolving at an unprecedented pace. With advancements in automation, artificial intelligence, and digital transformation, industries are constantly shifting, and the skills required to stay competitive are...
Pen to Paper, Mind to Clarity: How Journaling Benefits Your Well-Being
In the age of digital overload, where our attention spans are constantly fractured, and thoughts flit by like fleeting tweets, the simple act of journaling offers a powerful antidote. It...
5 Proven Strategies for Enhancing Self-Management
We all strive for control—over our careers, relationships, and even our emotions. But in the whirlwind of daily life, it often feels like we are being swept along by external...
Renewable Energy Adoption: How Businesses Can Power the Future (SDG 7)
The global shift toward renewable energy is more than just an environmental necessity—it’s a business imperative. As climate concerns and energy demands rise, companies are recognising the need to lead...
The Paradox of Perfectionism: Striving for the Unattainable
In the quest for excellence, the pursuit of perfection often stands as the beacon guiding individuals towards their goals. Perfectionism, with its meticulous attention to detail and unwavering standards, is...
Motivation and Discipline: Finding Flow and Staying Consistent
Have you ever started a project with a burst of enthusiasm, only to see it fizzle out a few weeks later? Or dreamt of a goal but found yourself paralysed...
7 Steps to Integrate SDGs Into Your Business Model
Sustainability is no longer just a buzzword—it’s a business imperative. As global challenges like climate change and resource depletion intensify, businesses are increasingly expected to contribute to solutions rather than...
18 Ideas of What to Post on Social Media for Your Business
In the ever-evolving digital landscape, social media websites have become a central aspect of professional branding. Although it is rewarding, crafting an effective social media presence is still a challenging...
6 Practical Strategies for Making Work-Life Balance a Reality
In the fast-paced and ever-changing landscape of the modern workplace, making a harmonious balance between professional responsibilities and personal well-being has become an increasingly elusive goal for many. The relentless...
Mastering Strategic Thinking: Navigating the Path to Success
In a world defined by constant change and unrelenting challenges, success is not merely a product of reacting to the immediate; it stems from a proactive, forward-thinking mindset that anticipates,...
A Comprehensive Comparison Between CATIA and SolidWorks
In the dynamic realm of computer-aided design (CAD) and engineering, the choice of software can define the success of a project. Among the myriad of CAD tools available, CATIA and...
Reducing Food Waste: The Business Case for Zero Hunger (SDG2)
Food waste is one of the most pressing global challenges, with nearly one-third of all food produced going uneaten. At the same time, millions of people worldwide face hunger daily....
The Power of Yet: How To Cultivate a Growth Mindset
In the world of personal development, the foundation upon which all triumphs, transformations, and even failures are built is the mind. Our mindset, the lens through which we perceive the...
Unveiling the Power of AI Marketing Solutions
Imagine a world where all of your marketing campaigns are not just targeted but hyper-personalised. It is where every ad, email, and social media post resonates deeply with each individual...
An Introduction to Financial Literacy
Money matters. Not just for making lattes and weekend getaways but for building a secure future, chasing your dreams, and weathering life's storms. Yet, for many, navigating the world of...
Digital Detox: What Disconnecting from Social Media Can Do
Our thumbs scroll, eyes glazed, through a seemingly endless stream of filtered lives, perfectly curated vacations, and meticulously crafted opinions. It is the daily ritual of social media platforms that...
Free vs. Paid Analytics: Which Is Right for Your Business?
Understanding your business performance is now more important than ever. Analytics platforms provide valuable insights into customer behaviour, website traffic, sales trends, and much more, enabling businesses to make informed...
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